Introduction to Digital Signage Assets

Image assets are the most common type of signage content. These are static visuals that can appear full-screen or in specific content areas of your display. They are great for:

• Promoting limited-time offers or seasonal events
• Highlighting a new product or service
• Reinforcing your brand with logo slides or ambiance screens

Matching the Right Aspect Ratio

To display correctly, images must match the aspect ratio of the content area where they will be displayed. Otherwise, they may look stretched, cropped, or padded with black bars.

 

Choosing the Right Asset Quality

When uploading, choose an Asset Quality level. This determines how crisp the image appears and how the system stores it.

• HD – Standard for most TVs and signage screens
• 4K – High-resolution or premium setups
• Uncompressed – Best for unusual dimensions or pixel-perfect needs
   

Note: Once an image asset is created, the quality cannot be changed. To adjust later, re-upload the image as a new asset.

 

Uploading Image Files

Images can be uploaded one at a time or in batches.

Batch uploads are helpful for:

• Seasonal or holiday promotions across multiple locations
• Sequences of branded slides in a campaign
• Bulk uploads for different stores or regions

File requirements:

• File types: .png, .jpg, .jpeg, .gif
• Size per file: Minimum 10KB, Maximum 25MB
• Max per batch: 20 files
• Total batch size: 500MB

How batch uploads work:

• Shared Settings – All images share the same duration, content area, and campaign assignment.
• Individual Edits – Each image can be edited later.
• Playback Order – If you assign the uploaded images to a campaign, they will appear in the order they were uploaded. They can be reordered later in the Campaign Details page under “Set Asset Order.”

Video assets are motion-based files that play full-screen and bring energy to your signage. They are great for:

• Running branded ad loops or promotional reels.
• Showing products in action.
• Adding ambiance or excitement to a space.

Content Area & Layout Compatibility

Videos can be oriented in:

• Landscape (16:9)
• Portrait (9:16)

Note: Layout compatibility is enforced. Portrait videos only display on portrait screens, and landscape videos only display on landscape screens.

 

Uploading Video Files

Videos can be uploaded one at a time or in batches..

Batch uploads are useful for:

• Location-specific content.
• Updating clips across a network.
• Seasonal or event-specific videos.

File requirements:

• File types: .mp4, .mov
• Size per file: Maximum 500MB
• Max per batch: 5 videos
• Total batch size: 500MB

How batch uploads work:

• Shared Settings – All videos share the same content area and campaign.
• Individual Edits – Each video can be edited after upload.
• Playback Order – If you assign the uploaded images to a campaign, they will play in the order uploaded, but can be rearranged later on the Campaign Details page under “Set Asset Order.”

Asset Duration Behavior

Video duration is automatically set to the full length of the video. They can not be edited. Each video will play from start to finish before proceeding to the next one.

Text assets are perfect for announcements, alerts, welcome messages, or reminders.

To create:

1. Type your message.
2. Choose a content area.
3. Assign it to a campaign.

Messages will display instantly on screen.

 

Supported content areas:

• Landscape
• Portrait
• Bottom Bar (fixed bar at the bottom of the screen)

Message Fields & Character Limits

Text assets have two fields:

These limits help keep text readable in busy spaces, such as gyms, lobbies, or stores.

 

Styling & Branding

You cannot change font, size, or color, but you can personalize the background with your logo.

To add or update a logo:

1. Go to your venue’s Dashboard.
2. Click Settings > Location Details.
3. Upload your logo under Upload Photo.

This logo will appear behind text assets.

 

The integration of Canva allows you to utilize Canva designs for signage. You can create and edit Canva designs through the Rockbot Dashboard Asset Wizard flow.

Create a Canva asset

1. In the Asset Wizard, select Canva as the asset type and click Continue.
2. Choose a content area (Landscape, Portrait, Sidebar).
3. Log in to Canva (or create an account).
4. Design in the Canva editor.
5. Click Return to Rockbot Signage to return to the Dashboard.
6. Click Edit in Canva to make further changes if needed.
7. Click Continue to finish asset settings.
8. Click Create.

A success toast will appear, and the Canva asset will be available in the Asset Library. You can filter by Canva asset type for easy management.

Update Canva asset

To update a design, find the Canva asset in the Asset Library and click Edit Asset. This relaunches the Asset Wizard, allowing for editing.

Disconnect your Canva account

1. Go to Account.
2. Click Linked Accounts.
3. Click Disconnect for Canva.

Notes:

• Some Canva content is available only with a Pro account and requires a paid Canva subscription.
• Rockbot does not bill or manage Canva payments.
• For Canva billing or feature issues, contact Canva Support.

 

 

The Live Web App lets you display dynamic web content on your screens – ideal for menus, dashboards, and other data-driven pages that update automatically.

To create:

1. Enter the website URL
2. Choose the content area (Landscape, Portrait, or Sidebar)
3. Preview the page.

 Important notes for web assets:

• Preview first - Previewing the page is essential to ensure the website displays correctly.
• Frame Restrictions – Websites using restrictive x-frame-options or content security policy headers (CSP) cannot be displayed. This is to respect websites’ policy on embedding in third-party frames.
• No Audio/Video – Sites with videos or music won’t play.
• Not Interactive – Buttons, popups, agreements, and forms will block the display.
• No Auto-Scaling – What you see in the preview is what will display. If it looks wrong, the site may need a signage-friendly version.
• No Login Pages – Pages requiring login will not work (a blank or login page will appear).

News assets provide the latest news headlines to keep your audience informed and engaged.

Creating a News Asset

To add news to your signage:

1. In the Asset Wizard, select News as the asset type.
2. Choose the content area (Landscape or Portrait)
3. Preview your asset
4. Assign the asset to a campaign and click Create.

Scan QR code to read the news

News asset readers can scan the QR code on screen to go to the original article.

Managing News Assets

• Asset Library: You can easily find your news asset by using the "News" filter in the Asset Library.
• Compatibility: Currently, Weather assets are designed for Landscape (16:9) and Portrait (9:16) displays to ensure the layout remains clear and professional.

Note for Existing Users: If you previously had the News module enabled, your settings have been automatically migrated into a new campaign named "News" with an asset titled "News-Landscape". Your News will continue to play as normal with the updated visual design.

 

Clock assets display the current local time directly on your digital signage, keeping your audience oriented and giving your displays a polished, professional look.

Creating a Clock Asset

To add a clock to your signage:

1. In the Asset Wizard, select Clock as the asset type.
2. Choose the content area (Landscape or Portrait).
3. Customize the clock appearance:
4. Preview your asset.
5. Assign the asset to a campaign and click Create.

Managing Clock Assets

• Asset Library: You can easily find your clock asset by using the "Clock" filter in the Asset Library.
• Compatibility: Clock assets are designed for Landscape (16:9) and Portrait (9:16) displays to ensure the layout remains clear and professional.
• Timezone: The clock automatically displays the local time based on the device's timezone — no manual configuration required. At the zone level, the timezone reflects the zone's configured local timezone. At the group level, each zone will display its own local time.

Note for Existing Users: If you previously had the Clock module enabled, your settings have been automatically migrated into a new campaign named "Clock" with an asset titled "Clock-Landscape." Your clock will continue to play as normal with the updated visual design.
 

Weather assets provide real-time local weather updates to keep your audience informed and engaged.

Creating a Weather Asset

To add weather to your signage:

1. In the Asset Wizard, select Weather as the asset type.
2. Weather is currently available only for Landscape orientation.
3. Preview your asset:
   • This will automatically use the venue’s local weather. The preview on the right is only a sample, not based on your location.
4. Assign the asset to a campaign and click Create.

Managing Weather Assets

• Asset Library: You can easily find your weather widgets by using the "Weather" filter in the Asset Library.
• Compatibility: Currently, Weather assets are designed for Landscape (16:9) displays to ensure the layout remains clear and professional.

Note for Existing Users: If you previously had the weather module enabled, your settings have been automatically migrated into a new campaign named "Weather" with an asset titled "Weather-Landscape." Your weather will continue to play as normal with the updated visual design.

Instagram assets showcase posts from a public Business or Creator account.

Not supported: private accounts or personal accounts.

 

Content types:

• We support single-image posts and multi-photo posts (one photo at a time)
• We cannot support video posts or reels

How playback works:

• Screens show random images from the 10 most recent posts in the last 30 days
• Playback updates automatically — no manual refresh needed
• Posts with unsupported content types are skipped

This is ideal for businesses that post frequently and want to showcase fresh, hands-off content.